Visioners, many brands have felt disappointed after spending large budgets on static billboard media with minimal results. In an increasingly competitive visual landscape, brands need more than just visibility. They must grab attention and drive real action.
In today’s fast-paced digital era, visuals are no longer mere add-ons. That’s why it’s not enough for a brand to simply “appear.” It must resonate, spark reactions, and inspire digital actions.
An advertising LED screen is more than just a large media channel for promoting a brand. It serves as a bridge between the real and online worlds, enabling direct connection with consumers. City Vision is your partner who truly understands the power of this medium.
In the digital era, where every brand competes for attention, traditional billboards are starting to lose their value as a promotional medium. Take a look at the key limitations of static or traditional billboards:
Static billboards only display a single still image, with no movement. They’re easy to ignore and struggle to grab attention—especially amidst the visual clutter of big cities.
Once the design is printed and installed, making revisions is costly and complicated. These ads can’t adapt quickly to changing trends or promotional needs.
Static visuals aren’t strong enough to stop people in their tracks or catch their gaze. As a result, the message often fades away and leaves little impression.
Print billboards don’t drive online actions like search, social sharing, or clicks. The effect of the ad ends right on the street.
Source: City Vision
LED media doesn’t just display a message—it sparks curiosity that leads to interaction.
The combination of light, contrast, and animation creates a “pause moment” for anyone passing by. This moment often sparks deeper interest in your brand.
Unlike digital ads that can be skipped, an advertising LED screen keeps playing and addresses everyone who walks or drives past. It’s an unavoidable form of visual exposure.
LED screens evoke curiosity that leads audiences to search online, mention your brand on social media, and eventually make purchases. Your ad doesn’t just get seen—it gets carried into the digital world.
Appearing on large LED screens in prestigious areas positions your brand as strong and credible. It sends a clear signal to the public: “We are serious players in this market.”
Learn more how audiences process OOH advertising.
Visioners, for your LED ad to have real impact, your design and broadcast strategy need to be executed thoughtfully.
High-contrast visuals help your message be understood in 3–5 seconds. Avoid lengthy text—just deliver one clear message.
Too much information will overwhelm your audience. Make it easy for them to remember one key idea about your brand.
Animation should enhance the message, not just move for the sake of movement. Choose smooth and meaningful motions.
Locations like Sudirman, SCBD, or Bundaran HI offer high exposure and reach premium audiences. City Vision has exclusive access to these high-traffic points.
Schedule your ad during peak hours like morning and evening traffic. This ensures your message reaches the right people at the right time.
Source: City Vision
City Vision offers more than just screens—we deliver visual experiences with real impact.
City Vision’s advertising LED screens are spread across Jakarta’s busiest and most strategic locations, including Sudirman, Bundaran HI, and elite areas like Pondok Indah. Each site is legally managed under high operational standards, ensuring your ad displays safely, effectively, and continuously.
With highly strategic placements, City Vision’s LED screens generate over 57 million impressions every month. It’s not just about visibility—it’s about creating a powerful brand experience in the flow of Jakarta’s urban mobility.
You’re not alone in making your outdoor campaign happen. City Vision’s team is here to assist with planning, design, content production, and performance reporting.
Top brands in automotive, FMCG, and digital services have experienced positive results using City Vision’s advertising LED screen campaigns. Ads in these strategic locations have successfully driven online searches, social media engagement, and significant increases in ROI.
This trust is shown by more than 300 national and international brands choosing City Vision as their strategic OOH campaign partner. For many in the industry, City Vision’s LED screens are not just promotional tools—they’re emotional and digital bridges between brand and consumer.
Read also: Promotion Indicators in OOH Advertising: How to Measure Campaign Success
An advertising LED screen is a smart solution to build brand awareness while also triggering direct digital responses. With City Vision, your brand doesn’t just appear—it leaves a lasting impact.
Entrust your out-of-home campaign to City Vision, the leading out-of-home media company with the largest public transport network in Indonesia.
We integrate all our assets with dynamic content, WiFi tracking, and O2O (Online to Offline) integration—enabling measurable awareness and accurate retargeting. Our digital campaign platform also provides real-time monitoring, ensuring your ads perform at their best at the right time and place.
Contact our team today and let our advertising LED screens amplify your brand across the city!
