Out-of-Home (OOH) advertising is one of the key strategies for strengthening your brand image. Many brands recognize the value of advertising in public spaces. However, not all realize that the most strategic point in Jakarta isn’t just SCBD or Sudirman. There's one location now drawing the attention of major brands for its exceptional visibility and effectiveness: OOH Gatot Subroto.
Long known as a major traffic artery in Jakarta, Gatot Subroto has transformed in recent years into a hub of mobility and urban activity. Shifting commuting patterns, the rise of new office centers, and growing vehicle volume have made this area a critical point for brands to invest in outdoor media. This is the perfect moment for your brand to stand out in the hustle and bustle of the capital.
According to the latest data from City Vision Business Analytics, the performance of the LED Iconic Gatot Subrotohas shown a significant surge. In fact, in recent quarters, it has outperformed even the long-prestigious LED BEI location, proving that OOH Gatot Subroto isn’t just worth considering, it’s on par with other top-tier spots in Jakarta.
Vehicle volume on this route reaches hundreds of thousands per day, especially during peak hours in the morning and evening. With such high traffic, the impressions generated far exceed those of traditional OOH spots. For brands seeking true visibility, this traffic and impression volume are major decision-making factors.
See also: OOH Media Jakarta: The Most Effective Marketing Strategy in a City with Unmatched Mobility
Source: City Vision
Gatot Subroto has become the new stage for leading brands. This area is no longer just a connector route but a dynamic corridor of business and offices. Every day, professionals and decision-makers pass through here, so it’s no surprise top FMCG brands are choosing OOH Gatot Subroto for their major campaigns.
From product launches and financial service ads to digital app promotions, brands choose this spot to reach an active, high-purchasing-power audience. The presence of well-known brands in this area is strong validation that Gatot Subroto is a strategic choice.
Visioners, advertising in Gatot Subroto isn’t just about reaching large crowds, it’s about how your brand stands out in a sea of OOH advertising. City Vision’s LED at this location is designed to deliver a powerful “brand flexing” effect, making your ad not just visible but a symbol of prestige and strong market positioning.
OOH is not just a medium, it’s a stage where your brand is put in the spotlight. And Gatot Subroto is one of the brightest spots on Jakarta’s outdoor advertising map. With City Vision’s LED presence, you’ll gain exclusive exposure and unmatched quality.
Source: City Vision
A major advantage of OOH Gatot Subroto is its strategic placement. One of City Vision’s Iconic LED screens stands at a central location that’s impossible to miss. With a massive display, dynamic visuals, and optimal lighting, your ad commands forced attention, even in heavy traffic.
When vehicles slow down during rush hour, both drivers and passengers naturally focus on the eye-catching LED screen. It’s not just about visibility, it’s a visual experience that leaves a lasting impression. Your campaign becomes part of the audience’s memory during their daily commute.
Advertising at OOH Gatot Subroto is no longer just about being seen in the physical world. Today, many top brands have seen how exposure at this spot can spark a digital journey. After seeing an ad on the road, people are motivated to look up more information online, proving that OOH is now a strategic gateway to digital conversion.
City Vision leverages WiFi tracking and offline-to-online integration to maximize this potential. With a modern approach, you don’t just shine on the streets, you also capture valuable audience data. These insights are crucial for evaluating campaign effectiveness and strengthening the connection between brand and consumer.
Combining high-quality OOH with smart tech allows your campaign to go further, building awareness and engagement that directly impacts brand authority and buying decisions. So when someone sees your ad in Gatot Subroto, they step into your brand story.
Visioners, OOH Gatot Subroto is currently a hot commodity, top brands are already queuing up. Don’t wait until the slots are full. If you want to be exclusive, unskippable, and the talk of the town, now is the time to include Iconic Gatot Subroto LED in your media plan.
City Vision is ready to help you execute an outdoor campaign that goes beyond advertising. Since 2008, we’ve been a team of professionals committed to innovating the best outdoor media in Indonesia. Our vision is to create meaningful impressions and enhance city spaces through inspiring visual communication.
Don’t miss the chance to shine on Gatot Subroto.
Contact City Vision today and make your brand a defining part of Jakarta’s cityscape.
