Did you know that Transjakarta serves thousands of passengers every day? As one of the primary modes of transportation in the capital, Transjakarta offers an extraordinary opportunity for business promotion through advertisements displayed on buses and strategic stops. Transjakarta bus advertisements provide wide reach and high frequency of impressions, making it one of the most effective choices in modern marketing strategies.
Moving throughout the day across Jabodetabek, Transjakarta is the perfect medium to capture the attention of commuters, young people, vehicle traffic, and pedestrians as the bus travels through the city. Check out our guide on how to advertise on Transjakarta buses through City Vision!
The reasons why your business should choose Transjakarta bus as one of the most innovative advertising media today are:
Transjakarta buses serve various routes that cover almost the entire Jakarta area. With routes that cover office areas, residential areas, shopping centers, and universities, advertisements on these buses can reach a wide range of segments of society, from office workers, private employees, to students.
Transjakarta passengers, private vehicle drivers, and even pedestrians along the bus route have a high chance of seeing your advertisement. With daily trips, your ad will continue to be seen by potential consumers.
As a moving advertising medium, Transjakarta buses allow your promotional message to reach a wider audience compared to static media. This mobility increases the chances of your ad being seen in various strategic locations.
Using advertisements on Transjakarta buses can create a modern and dynamic impression of your business. In addition to attracting attention, these ads also help strengthen your brand image in the eyes of the public.
To reach the maximum target audience, the placement of Transjakarta bus advertisements is carefully selected to include the following areas:
Source: City Vision
The exterior of Transjakarta buses provides a strategic location for advertising. Eye-catching designs on the bus exterior can capture the attention of thousands of eyes daily, ranging from full and half-body sticker branding to transparent LED screens and logos. All designs are tailored to the bus size, ensuring your brand is top-of-mind for your audience.
The bus interior also offers effective promotional space. You can utilize the ceiling, rear windows, partitions, seat backs, and handrails to display advertising messages. Passengers inside the bus will have more time to view your advertisement.
Source: City Vision
Besides buses, Transjakarta bus stops also present an ideal location to promote your business. Strategically located stops with high passenger traffic and proximity to malls and office buildings provide additional exposure for your advertisements.
This innovation transforms ordinary bus stops into dynamic and captivating advertising media, offering your brand exceptional exposure and engagement. Situated in high-traffic locations, these stops are designed with a modern, weather-resistant style and an attractive appearance, ensuring your advertising message is seen by your audience at all times, day or night.
TransJakarta network stands as the second largest public transportation system in Indonesia by ridership. Operating approximately 1,500 buses, both conventional and electric, TransJakarta serves 144 routes spread across the Jabodetabek region. With its advertising canvas, City Vision complements the world's largest Bus Rapid Transit system, generating 45-50 million impressions daily. Proven with its extensive reach, City Vision unlocks golden opportunities for your business to reach a larger target market.
City Vision prioritizes quality in every ad design and production. The end result is not only eye-catching but also reflects the professionalism of your business.
City Vision offers a complete range of services from planning and design to ad installation execution. You don't need to worry, as their professional team will ensure a smooth process at every stage.
As a leading OOH Media Provider in Indonesia, City Vision has years of experience in the advertising industry. This reputation guarantees that your promotional needs will be handled by experts.
Also read: Outdoor Ads That Make a Difference: Know How to Choose the Strategic Location
TransJakarta bus advertising is an effective solution to increase your business exposure. With its wide reach, high frequency of views, and modern image, this medium is the perfect choice to promote your brand.
Take advantage of City Vision advertising services now to ensure your promotional campaign is successful. With an extensive network, top-notch quality, and professional services, City Vision is ready to help your business achieve maximum results. Contact us now for a consultation and the best offer!
