Every year, hundreds of thousands of tourists arrive in Yogyakarta by train. The moment they step off at Yogyakarta City Station, also known as Tugu Station, they are instantly greeted by the unique atmosphere of this cultural capital. The bustling passengers, the rhythm of street musicians, and the vibrant spirit of Malioboro, just a few steps away, make this station the main gateway for visitors.
For brands, this moment is not just about the influx of passengers. It’s a golden opportunity to connect with audiences from their very first step. Amid the sea of visuals and promotions across the city, Yogyakarta City Station stands as an irreplaceable showcase. It is here that your brand message can truly stand out, imprinting itself instantly in the audience’s memory.
Tugu Station, the largest in the city, is more than just a transit point, it’s an icon of Yogyakarta tourism. Its strategic location at the city center makes it a vital hub connecting travelers to Malioboro, Tugu Jogja, the Palace, and surrounding heritage districts. This is what positions Yogyakarta City Station as both a tourism landmark and a melting pot for diverse groups of people.
The audience profile here is vast: backpackers, families on vacation, students, business travelers, and international tourists. Passenger flow remains consistently high throughout the year. This means one advertising placement inside the station can reach thousands of people daily. With these characteristics, the station is not merely a waiting area but a powerful branding arena with extraordinary potential.
Source: City Vision
Unlike digital ads that can be skipped, OOH advertising at stations becomes part of the passenger journey. Commuters pass by billboards, digital displays, and creative installations that simply cannot be ignored. This is what makes OOH ads at Yogyakarta City Station so strategically valuable.
The limited availability of premium ad slots only enhances their exclusivity. Brands showcased here naturally appear more prestigious and upscale. For audiences, this exposure feels like walking through an “open-air mall,” where every brand ad becomes the main display welcoming their arrival.
Visioners, City Vision isn’t just selling ad spaces, we deliver premium OOH executions that position your brand in the most strategic spotlight. At Yogyakarta City Station, we make sure your brand isn’t just seen but leaves a lasting impression.
Here are three key advantages of working with City Vision:
Premium Exclusivity: Limited ad slots create a prestigious and upscale image.
Boosting Brand Authority: Appearing at the heart of cultural tourism reinforces your brand as a major player.
A Stage for Brand Flexing: Presence in this premium public space signals strength, boldness, and market dominance.
Beyond that, offline-to-online (O2O) integration ensures that memorable visuals spark audiences to look up more online, creating a seamless consumer journey.
Source: City Vision
Tugu Station, the busiest in Jogja, is the most crucial touchpoint in every tourist’s journey. This is where their first steps begin, and any brand that appears at this moment leaves a powerful impression. With thousands of daily audiences, this is not merely a transit space, it is the main stage to introduce your brand.
City Vision ensures your brand doesn’t just show up but dominates. In collaboration with PT KAI, we transform the station into a modern, comfortable living space that doubles as a premium showcase for advertising. With high-quality media and strategic placements, your brand becomes the focal point in the steady flow of travelers.
More than 300 leading national and international brands have chosen City Vision as their trusted partner. Don’t let your brand sit back while competitors take the front row at Yogyakarta City Station. It’s time to take the lead, place your brand at the busiest point in Yogyakarta and let City Vision make it the very first story tourists remember.
Yogyakarta City Station is not just a transit point, it’s a world-class branding arena. Your presence here strengthens authority, credibility, and brand dominance.
Since 2008, City Vision has consistently innovated as Indonesia’s leading out-of-home media provider. With experience, networks, and a commitment to quality, we’re ready to turn every traveler’s step into a golden opportunity for your brand.
Visioners, it’s time to entrust your premium OOH strategy at Yogyakarta City Station to City Vision. Because every second at the station is a chance to make your brand unforgettable. Consult your out-of-home advertising needs today by clicking this link.
